ING Creatives 2019

Event Identity Design

Hosted by: Shahin Haghjou

Amazing events don’t just happen they take a committed team and a branding strategy that gives the event an identity of its own.
Join Spotify’s Shahin Haghjou for a workshop that will teach you how to brand your own event. Brainstorm ideas, decide what makes your event stand out and how you will communicate that. Create a brand identity and the best visuals that will excite and make a lasting impression. Look at design systems used at Spotify and learn how to use cultural symbols when branding events. Then get hands-on guidance from this music and design expert on how to create an amazing event poster.

5 key takeaways

  1. Understand the process of event branding
  2. Learn how to bring a concept to completion
  3. How to think in a system-based branding model
  4. How to use cultural symbols as branding elements
  5. Learn how to use constraints to your benefit
Day 2 - April 12 2019 | 18:50-21:50
$320.00 per person
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