Designing for Future Users

Shuya Gong

Where

Recorded video

When

Anytime

About Speaker

Shuya Gong

Senior Designer

IDEO CoLab

Shuya Gong is a senior designer at IDEO CoLab. With a background in mechanical engineering and venture design from Harvard, she prototypes the future with member companies at the CoLab by exploring how emerging technologies catalyze systemic change. Shuya is an instructor and Design Innovation Fellow at Harvard University School of Engineering and Applied Sciences, and has collaborated with the likes of Target, H&M, Nasdaq, Fidelity on projects spanning the future of food, insurance, fashion, finance, and more. Talk to her about living life without plastic, rapid prototyping, and the dystopian (and utopian!) ways technology might change our daily lives.  

Shuya Gong is a senior designer at IDEO CoLab and an instructor and Design Innovation Fellow at Harvard University School of Engineering and Applied Sciences. Talk to her about living life without plastic, rapid prototyping, and the dystopian (and utopian!) ways technology might change our daily lives.  

With a background in mechanical engineering and venture design from Harvard, she prototypes the future with companies at the CoLab by exploring how emerging technologies generate systemic change. She has collaborated with Target, H&M, Nasdaq, Fidelity on projects spanning the future of food, insurance, fashion, finance, and more.


Shuya Gong’s talk will address the question of how to design for users that don’t yet exist. Come and find out how to prototype with technology still in it’s evolution, get continuously inspired to design for an inclusive future, while still keeping a human-centered process.

About Recorded Talk

How do you design for users that don't yet exist? IDEO CoLab’s Shuya Gong introduces how collaborative design can unlock the power of emergent technologies, through an inclusive, human-centered lens. As a designer consistently prototyping for 3-5 years out, come learn what it’s like to prototype with technology still in its puberty, how cross-industry use cases can inspire new ideas, and the macro design trends of the future.

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  • Recorded live session

Designing for Future Users

Shuya Gong

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