Workshop | IBM Design Thinking
Responding to a fast-thinking World

By Doug Powell | IBM


Place | Alserkal Avenue, Dubai
Dates | 14 April 2017
Duration | 19:10 - 22:10

Level | Any level of experience welcome. 

Description | To achieve our mission of cultural transformation at IBM, we are developing a practice of globally-scaled human-centered design which we call IBM Design Thinking. Join IBM Distinguished Designer Doug Powell to examine the question of how we create great user experiences at a global scale and at the speed of the modern enterprise. This workshop will be hands-on experience focused on brainstorming, collaborating and making. Participants will leave with an understanding of new methods for solving complex problems with a focus on real people. 

Key Takeaways
• Understanding of user-centered design thinking methodology
• Overview of the program of design at IBM
• Ideas for how to promote the value of design in your company
• Approaches for engaging executive leaders in design
• Discussion of design education and facilitation in large companies


189 USD

Earlybird Discounted Workshop Ticket |

325 USD

Workshop Ticket at the Door |

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